Photo by Adrien Köő

Balázs Szántó is the Managing Partner of market-leading Hungarian PR agency Noguchi Porter Novelli. A communications consultant, his specialties are technology, corporate and crisis & issues communications. He is also the current national chair for IPRA.

After being educated in the intricacies of literature and grammar at the prestigious Apáczai Csere János Gimnázium, he majored in business, with a specialty in marketing, at the Oxford Brookes International Business School in Budapest.

Even before the agency was founded in 1996, he helped out (in a small way) with various communications projects. From 2000—while still in college—he started as a full-teim consultant. After climbing the org chart, he was tasked with managing the day-to-day operations of the agency in 2004.

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